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The latest hairstyles all crave hydration!
July 18, 2023
By: Melissa Meisel
For the summer season, we’ve tapped into our experts from Matrix for their trend predictions, best tips, and tricks in maintaining hair color, unexpected style and color trends they foresee being a big hit this summer featuring their must have products from Matrix’s new Food for Soft Collection.
The need for hydration is a universal need for all hair types and textures including aging hair, straight, wavy, curly and coily. Food For Soft hydrating system attracts water like a sponge to replenish dry hair and prevent moisture loss. Hyaluronic acid absorbs 1,000 times its weight in water while deeply hydrating strands. Avocado oil locks in moisture and seals the hair shaft with a hydrophobic layer, preventing moisture loss. The formula is versatile and light-weight for buildable application.
Hydrating Shampoo ($9)— Moisturizes while cleansing and removing excess oil without stripping the necessary moisture hair needs;
Detangling Hydrating Conditioner ($9)— Replenishes dry and brittle hair with ultimate hydration;
Rich Hydrating Treatment Mask ($21)— Hydrates the driest and most porous hair, making it ideal for every wash;
Multi-Use Hair Oil Serum ($15.50)— A leave-in treatment that helps to seal in hydration for hair that looks shiny and smooth. Offers heat protection up to 450° F.
Read on for hot hair trends you need to know now!
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